Froot Loops WORLD

the story

Ever open a box of Froot Loops and ask yourself, “I wonder where this color Froot Loop came from?” Great! So did we, and now there’s an answer! This project was a dream come true to create on every level, from working with the scripts to storyboarding and making style frames, to the deliciously stylized finish product.

In all, we created six unique color quests, one for each loop, which culminated in a series of episodes that are filled with vibrant characters, landscapes, and a newly imagined Toucan Sam!